How consumer protection and advertising practices affect Social Media Influencers in South Africa

2nd October 2018|Articles, Social Media law|

We all know that brands like Adidas, Nike, Fenty and Dior partner up with social media influencers who have credibility in a particular industry and a large following to promote the brand to their followers. The influencer gets paid in cash or kind and the brand in return receives a personal advertisement to thousands of


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